Follow this checklist to launch quickly.

1. Verify your domain (recommended)

Under Settings → Domains, add DNS records for SPF, DKIM, and DMARC. Verified domains improve deliverability and let you use custom From addresses.

2. Create a list

Go to Lists → Create list. Set the list name, default sender name, and reply-to address. These defaults apply to campaigns sent from this list.

3. Add subscribers

• Import a CSV with columns: email, first_name, last_name, tags
• Add subscribers manually
• Embed a subscribe form on your site (see Onboarding & subscribe forms)

4. Send your first campaign

1. Campaigns → Create campaign
2. Choose the list (and optional segment or tags)
3. Design content in the editor or pick a template
4. Set subject line and preview text
5. Send a test, then schedule or send immediately

5. Measure results

After sending, open the campaign Summary for opens, clicks, unsubscribes, and link performance.